Charlie Wollborg (partner and chief troublemaker for Detroit advertising powerhouse curve detroit), just sent me a message that I had to share with you all.  Twitter is something that I’ve heard mixed reviews of.  Well, I’m “following” Charlie now… great lunch, by the way.

“Set Your Search Engine Ranking aTwitter
Twitter is the next big thing — but most companies don’t know how to take advantage of it.

First things first. What the hell is Twitter? This quick video describes it well in plain English.

Yippie. Why should I care?

Because Twitter users are early adopters and influencers. They blog. They recommend new sites. They download new applications. And they love to try new products. If you’re a fan of The Tipping Point you understand the benefit of having the mavens enamored with your brand.

Don’t take my word for it. Take a gander at this research: Twitter users are cool hunters, opinion leaders. They hunger for what’s now, what’s new and what’s next.

The other big reason? Google loves fresh content. Fresh content leads to higher search engine results. There isn’t much fresher than what you’re doing right now.  We integrate our twitter content into the pages of our web site.

Need some help making Twitter work for your brand and your search engine optimization strategy? I just happen to read about a cool little advertising, marketing and design firm in Pontiac on Twitter the other day…

Extra Credit
Using web videos to promote your brand.

Over the top? Definitely
Annoying? A bit.
But no one is using web videos, twitter and social networks for business like GV.

This short wild goose chase started in response to comments on his blog and end with me giving up my contact info. He executes this stuff amazingly fast. And I believe it is super effective. He makes me want to drink wine again.

His other sites:

Charlie Wollborg  – curve detroit